For brands
Put your logo on a real person at a real event
Pick a person, an event and a spot on their body, laptop or shirt. We print your logo, they carry it on the day, and you get the photos.
- You see exactly where it goes. Every slot sits on a 3D model of the person, with its printed size.
- Outbid means a full refund. Losing a slot in the auction costs you nothing.
- You pay the price shown. Our 12% comes out of the person’s side.
Bidding is not open yet. The first pages come in October, for HYROX athletes, and brands on the list see them first.
What one slot gets you
A slot is one place on one person at one event. This is how a single slot on the upper arm would be described on a page.
Example slot
Left upper arm
A printed temporary tattoo, 20 cm²- Who
- One named person with an audience, whose page you have seen.
- Where
- One event on a known date. The first pages are for HYROX in October.
- Size
- 5 × 4 cm, which is the HYROX limit of 20 cm² on the upper arm.
- Price
- Opens around $200 and doubles with each takeover, or the person’s fixed price.
- If outbid
- You are refunded in full.
- Approval
- The person approves your logo before anything prints.
- Afterwards
- Photos of your logo in place Building
- Reach
- An exposure number for the slot Building
See it on a 3D model
The sample page shows every slot on a turnable model, with the event, the printed sizes and a countdown to when bidding would close.
What we are building. Photo-verified placement and an exposure number for each slot are in development. Neither is live, and no slot has been taken yet.
Why a slot instead of a banner or a post
A banner shares a page with other ads. A post depends on a feed. A slot puts your logo on one person at one event, and everyone who looks at that person sees it.
Context you can name
You know the event and the setting before you commit, which a banner rarely tells you.
A real person
The person has an audience and a reason to be there. People at events photograph and film the people around them.
A place you can point to
A specific spot on a specific person, shown on a 3D model before you bid. When someone asks where the money went, you can show them.
How sponsoring will work
None of this is open yet. This is the order things will happen in.
Pick a slot
Choose a person and a spot on their 3D model, such as the upper arm, the chest, a laptop lid or a shirt.
Upload your logo
We size it to the slot and check it against the sponsor rules. Body slots are printed as temporary tattoos sized to the event’s limits.
The person approves
Nothing is printed until they say yes, and they can veto any logo without giving a reason.
Outbid means a full refund
If another brand takes your slot, you get back everything you paid.
We print, they show up, you get the photos
We ship the print before the event. Afterwards we plan to send photos of your logo in place, with the number of people who saw the slot.
Pricing
Slots open around $200. Each slot runs one of two ways, and the person decides which.
| Question | Live auction | Their fixed price |
|---|---|---|
| Opens at | Around $200. The first brand takes it. | Whatever the person sets. |
| Price moves when | Another brand takes the slot. Each takeover doubles the price, so $200 becomes $400, then $800. | You send an offer. The person accepts, counters or ignores it. |
| If you lose it | You are outbid and refunded in full. | The person can turn an offer down, and the slot stays open. |
- You pay the price shown. Our 12% comes from the person’s side of the money we receive, so nothing is added on top for you.
- The person pays the model fee. The one-time fee to build their 3D model is paid by the person, not by you.
- Nothing to pay today. There is no checkout yet, and we do not take payment from anyone.
What we will not run
We refuse these categories on every slot. The full list and how we apply it are on the sponsor rules page.
- Gambling
- Crypto tokens
- Adult
- Tobacco and vapes
- Weapons
- Unregulated pharmaceuticals and peptides
- Political campaigns
A paid placement on a person is an endorsement with a material connection. Every page carries a “Paid sponsorships” disclosure.
Who it suits
Software and AI teams
Software has no shelf. A logo on someone at an event is a physical place to be seen.
Consumer and apparel brands
Your logo in use, on a person who is moving, next to the kind of customer you want.
Businesses near an event
If a race, a conference or a festival comes to your town, a slot puts your name in front of the people who came for it.
Launches and one-off campaigns
A single event with a single person is a small, contained test.